Strategic brand management
Elliott, Richard
Strategic brand management - New Delhi Oxford University Press 2009 - xiv,265p. 24cm.
9780195692280
Strategic planning
Product management
658.827 / E53S
Strategic brand management - New Delhi Oxford University Press 2009 - xiv,265p. 24cm.
9780195692280
Strategic planning
Product management
658.827 / E53S