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24 brand mantras Finding a place in the minds and hearts of consumers

Kapoor, Jagdeep

24 brand mantras Finding a place in the minds and hearts of consumers - New Delhi Response Books 2009 - ix,103p. 20cm.

ISBN: 9788178299433

Subjects--Uniform Titles:
Brand name products-Management

Dewey Class. No.: 658.827 / K12T

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