Dictionary of marketing and communication (Record no. 106)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00373nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220709b1977 xxu||||| |||| 00| 0 eng d |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8003 |
| Item number | J38D |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jefkins, Frank |
| 245 ## - TITLE STATEMENT | |
| Title | Dictionary of marketing and communication |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Arnold -Heinemann |
| Date of publication, distribution, etc. | 1977 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 121p. |
| 630 ## - SUBJECT ADDED ENTRY--UNIFORM TITLE | |
| Uniform title | Marketing-dictionaries |
| 982 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--CONFERENCE OR MEETING NAME/TITLE [LOCAL, CANADA] | |
| Meeting name or jurisdiction name as entry element | 121p. |
| 964 ## - | |
| -- | English |
| 964 ## - | |
| -- | Paper F |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 109 |
| 981 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--CORPORATE NAME/TITLE [LOCAL, CANADA] | |
| Corporate name or jurisdiction name as entry element | New Delhi: Arnold -Heinemann, 1977. |
| 983 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--TITLE/UNIFORM TITLE [LOCAL, CANADA] | |
| Uniform title | Dictionary of marketing and communication |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Mahatma Gandhi Central Library | Mahatma Gandhi Central Library | 05/07/1999 | 658.8003 J38D | 152260 | 1 | Reference books |
