Marketing plan handbook (Record no. 141987)

MARC details
000 -LEADER
fixed length control field 00336nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220709b2014 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780133078350
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number W71M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wood, Marian Burk
245 ## - TITLE STATEMENT
Title Marketing plan handbook
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. Pearson
Date of publication, distribution, etc. 2014
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 210p.
690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN)
Topical term or geographic name as entry element Marketing management
982 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--CONFERENCE OR MEETING NAME/TITLE [LOCAL, CANADA]
Meeting name or jurisdiction name as entry element xiv, 210p.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 162500
981 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--CORPORATE NAME/TITLE [LOCAL, CANADA]
Corporate name or jurisdiction name as entry element Boston: Pearson, 2014.
983 ## - EQUIVALENCE OR CROSS-REFERENCE-SERIES STATEMENT--TITLE/UNIFORM TITLE [LOCAL, CANADA]
Uniform title Marketing plan handbook
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Copy number Koha item type
        Mahatma Gandhi Central Library Mahatma Gandhi Central Library 17/10/2014 Researchco Book of Periodicals Pvt Lt. 5356.91   658.8 W71M 358158 1 Book

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