Handbook of market segmentation Strategic targeting for business and technology firms

By: Weinstein, ArtMaterial type: TextTextSeries: Howorth series in segmented, targeted and customized marketing: Conceptual and empirical developmentPublication details: New York Rouledge 2004Edition: 3rdDescription: xviii, 241pISBN: 9780789021560Subject(s): Market segmentationDDC classification: 658.802
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Item type Current library Shelving location Call number Copy number Status Date due Barcode
Book Book Mahatma Gandhi Central Library
ESD 658.802 W27H (Browse shelf(Opens below)) 1 Available 358300

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