Kotler,Philip <br/><br/>
Social marketing  Influencing behaviors for good 

 - New Delhi  Sage Publications  2008 
 - xi,444p. 
<br/><br/><label>ISBN: </label>9781412956475 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Behavior modification<br/>Social marketing
<br/><br/><label>Dewey Class. No.: </label>658.8,K95S  /