TY  - BOOK
ED  - IIMA conference on marketing paradigms for emerging economies
TI  - Marketing paradigms for emerging economies
SN  - 9788184244038
U1  - 658 
PY  - 2009///
CY  - New Delhi
PB  - Allied
N1  - Proceedings of 3rd IIMA conference on marketing paradigms for emerging economies, January 7-9, 2009
ER  -