TY  - BOOK
AU  - Bock, Adam J.
AU  - George, Gerard
TI  - Business model book : design, build and adapt business ideas that thrive
SN  - 9789353430009
U1  - 658.4012 
PY  - 2019///
CY  - India
PB  - Pearson
KW  - Business planning
KW  - Strategic Planning
ER  -