Corporate branding purpose people process 

 - Denmark  Copenhagen Business School Press  2005 
 - 252p.  23cm. 
<br/><br/><label>ISBN: </label>8763001403 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Corporate Brands<br/>Brands and Trademarks
<br/><br/><label>Dewey Class. No.: </label>658.827  / S24C