Trout, Jack <br/><br/>
Repositioning  Marketing in an era of competition, change , and crisis 

 - New Delhi  Tata McGraw Hill  2010 
 - iv,217p.  22cm. 
<br/><br/><label>ISBN: </label>9780070700482 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>Competition<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / T80R