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Mass customization new frontier in Business competition

by Pine, B.Joseph.

Material type: Text Text Publication details: Boston Harvard Business School 1999Availability: Items available for loan: 1 Call number: 658.575 P56M.

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Experience economy

by Pine, B. Joseph Gilmore, James H., jt.auth.

Material type: Text Text Publication details: Boston Harvard Business School 1999Availability: Items available for loan: 1 Call number: 658.56 P56E.

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Markets of one creating customer-unique value through mass customization

by Gilmore, James H. Pine, B.Joseph.

Material type: Text Text Publication details: Boston Harvard Business School 2000Availability: Items available for loan: 1 Call number: 670.427 G38M.

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