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Big think strategy How to leverage bold ideas and leave small thinking behind

by Schmitt, Bernd H.

Material type: Text Text Publication details: Boston Harvard Business School Press 2007Availability: Items available for loan: 1 Call number: 658.4012 S21B.

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Customer experience management

by Schmitt, Bernd H.

Material type: Text Text Publication details: Hoboken John Wiley and Sons 2003Availability: Items available for loan: 1 Call number: 658.812 S21C.

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Experiential marketing How to get customers to SENSE,FEEL,THINK,ACT and RELATE to your company and brands

by Schmitt,Bernd H.

Material type: Text Text Publication details: New York Free press 1999Availability: Items available for loan: 1 Call number: 658.827 S21E.

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