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Deep branding on the Internet

by Braunstein, Marc Levine, Edward H., jt.auth.

Material type: Text Text Publication details: Delhi Addison Wesley Longman 2000Availability: Items available for loan: 1 Call number: 658.84 B80D.

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Infinite asset managing brands to build new value

by Hill, Sam Lederer, Chris.

Material type: Text Text Publication details: Boston Harvard Business School Press 2001Availability: Items available for loan: 2 Call number: 658.827 H65I, ...

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9 brand shaastras Nine successful brand strategies to build winning brands

by Kapoor, Jadeep.

Material type: Text Text Publication details: New Delhi Response Books 2009Availability: Items available for loan: 1 Call number: 658.827 K12N.

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24 brand mantras Finding a place in the minds and hearts of consumers

by Kapoor, Jagdeep.

Material type: Text Text Publication details: New Delhi Response Books 2009Availability: Items available for loan: 1 Call number: 658.827 K12T.

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Brand driven the route to integrated branding through great leadership

by LePla, Fjoseph Davis, Susan V.

Material type: Text Text Publication details: London Kogan Page 2003Availability: Items available for loan: 1 Call number: 658.827 L49B.

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Brand aid

by VanAuken, Brad.

Material type: Text Text Publication details: New York AMACOM/American Management Association 2003Availability: Items available for loan: 1 Call number: 658.827 V19B.

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Building strong brands

by Aaker, David A.

Material type: Text Text Publication details: London Simon and Schuster 1996Availability: Items available for loan: 1 Call number: 658.827 A11B.

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