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How to create profitable new products from mission to market

by Gruenwald, George.

Material type: Text Text Publication details: U.S.A. NTC Business 1997Availability: Items available for loan: 1 Call number: 658.575 G93H.

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Mass customization new frontier in Business competition

by Pine, B.Joseph.

Material type: Text Text Publication details: Boston Harvard Business School 1999Availability: Items available for loan: 1 Call number: 658.575 P56M.

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New products management

by Crawford, C. Merle Di Bebedetto, C. Anthony, jt.auth.

Material type: Text Text Publication details: Boston McGraw-Hill 2001Availability: Items available for loan: 1 Call number: 658.575 C71N.

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Managing creativity and innovation

Material type: Text Text Publication details: Boston Harvard Business School Press 2003Availability: Items available for loan: 1 Call number: 658.514 M29.

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Harvard business review on top-line growth

Material type: Text Text Publication details: Boston Harvard Business Review Paperback 2005Availability: Items available for loan: 1 Call number: 658.406 H38.

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PDMA handbook of new product development

by Kahn, Kenneth B. Ed.

Material type: Text Text Publication details: Hoboken John Wiley and Sons 2005Availability: Items available for loan: 1 Call number: 658.575 K11P.

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Managing creativity and innovation

Series: The Harvard business essentialsMaterial type: Text Text Publication details: Boston Harward Business School 2003Availability: Items available for loan: 1 Call number: 658.514 M29.

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