000 00406nam a2200169Ia 4500
008 220709b2015 xxu||||| |||| 00| 0 eng d
020 _a9780077861032
082 _a658.8
_bK49M
100 _aKerin, Roger A.
245 _aMarketing
250 _a12th
260 _aUSA
_bMcGraw Hill Education
_c2015
300 _axliv, 740p.
600 _aHartley, Steven W. Rudelius, William
690 _aMarketing management
942 _cBooks
906 _a166370
981 _aUSA: McGraw Hill Education, 2015.
982 _axliv, 740p.
983 _aMarketing
999 _c145381
_d145381