000 | 00559nam a22002057a 4500 | ||
---|---|---|---|
008 | 230527b |||||||| |||| 00| 0 eng d | ||
020 | _a9789353435417 | ||
082 |
_a658.8 _bW64E |
||
100 | _aWirtz, Jochen | ||
245 | _aEssentials of services marketing | ||
250 | _a3rd ed. | ||
260 |
_aUSA _bPearson _c2919 |
||
300 | _axxxii, 675p. | ||
650 | _aService industries - marketing. | ||
650 | _aMarketing services | ||
700 | _aLovelock, Christopher | ||
700 | _aChatterjee, Jayanta, Adapted | ||
700 | _aDas, Gopal, Adapted | ||
942 | _cBK | ||
999 |
_c171543 _d171543 |