000 00559nam a22002057a 4500
008 230527b |||||||| |||| 00| 0 eng d
020 _a9789353435417
082 _a658.8
_bW64E
100 _aWirtz, Jochen
245 _aEssentials of services marketing
250 _a3rd ed.
260 _aUSA
_bPearson
_c2919
300 _axxxii, 675p.
650 _aService industries - marketing.
650 _aMarketing services
700 _aLovelock, Christopher
700 _aChatterjee, Jayanta, Adapted
700 _aDas, Gopal, Adapted
942 _cBK
999 _c171543
_d171543