000 00429nam a2200169Ia 4500
008 220709b2001 xxu||||| |||| 00| 0 eng d
082 _a658.8
_bW59S
100 _aWilson, Richard M.S.
245 _aStrategic marketing management
_bplanning, implementation and control
260 _aNew Delhi
_bViva
_c2001
300 _axix,
_c827p.
500 _aMANAGEMENT
630 _aMarketing management
964 _bEnglish
964 _ePaper F
942 _cBooks
906 _a53177
981 _aNew Delhi: Viva, 2001.
982 _axix, : 827p.
983 _aStrategic marketing management : planning, implementation and control
999 _c52855
_d52855