000 00401nam a2200169Ia 4500
008 220709b2002 xxu||||| |||| 00| 0 eng d
082 _a658.83
_bK98E
100 _aKumar, V. Aaker, David A.
245 _aEssentials of marketing research
260 _aNew York
_bJohn Wiley
_c2002
300 _axix, 553p.
500 _aMAD(293496)
630 _aMarketing research
964 _bEnglish
964 _ePaper Fo
942 _cBooks
906 _a59884
981 _aNew York: John Wiley, 2002.
982 _axix, 553p.
983 _aEssentials of marketing research
999 _c59489
_d59489