Essentials of services marketing
Wirtz, Jochen
Essentials of services marketing - 3rd ed. - USA Pearson 2919 - xxxii, 675p.
9789353435417
Service industries - marketing.
Marketing services
658.8 / W64E
Essentials of services marketing - 3rd ed. - USA Pearson 2919 - xxxii, 675p.
9789353435417
Service industries - marketing.
Marketing services
658.8 / W64E